Picture by Daniel Chichester.

Picture by Daniel Chichester.

My area of practice can broadly be defined as Design Poetics. This is a term that I coined in order to describe a design practice that adopts dominant precepts from poetic form, significantly those of observation, reflection, expression and supervention. Work that is derivative of this modality of practice seeks to express, with innocence, the practitioner’s own reflections on observable lived experience. The work itself does not seek to influence or intrude the lived experiences of the audience but performs the role of an alternate way of looking at one’s choices as a human being who is engaged socially, communally and universally with other beings.

More simply, the confluence of the three elements below describes my approach to design praxis.

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